statement

Founded by fitness entrepreneur Mayuresh Nanekar, EGO Lifestyle is where luxury streetwear becomes a statement of self-belief. For us, ego isn’t arrogance, it’s confidence in its purest form, a reminder that greatness is within reach for those who trust themselves.

EGO recognizes EGO. Not everyone will understand, and that’s exactly how it’s meant to be. Each piece is designed for those who move with purpose, who see style not as a trend but as an extension of identity.

Every detail, from the cut to the craftsmanship, reflects our commitment to premium quality and timeless design. This is not just clothing. This is your armour. Your statement. Your EGO.